Episode 43

Ep 43: Normalising Diverse Voices in Coaching with Ray Pifferrer

Published on: 15th October, 2025

What does it really mean to bring your full, authentic self into your coaching practice and how can embracing your unique background help transform the experience for your clients?

In this episode of The Coaching Catalysts Podcast, hosts Sarah Bramall and Rebecca Daniel have a passionate and inspiring conversation with leadership coach Ray Pifferrer. From Ray’s multicultural roots and dynamic career journey across continents, to his dedicated work decolonising leadership development and centering DEIB (Diversity, Equity, Inclusion, and Belonging), this discussion is packed with wisdom and practical takeaways. 

Together, they explore the power of normalising diverse experiences in coaching. Plus the importance of supervision, self-care and restorative practice, and how coaches can weave their own lived wisdom into their practice for deeper client impact. Get ready for honest insights, laughter, and actionable ideas to help you elevate your coaching game.

Here are the highlights:

00:00 Introduction: met guest Ray at EMCC conference

06:08 Based in Ireland focused on decolonising leadership 

07:59 Ray's journey reflects a consistent focus on supporting, educating, and developing people

10:22 DEIB work is tough but conversations on decolonising leadership bring hope and inclusivity

15:28 Coaches must recognise and normalise underlying systems

16:59 Visibility fosters vital conversations about representation

19:47 Group supervision fosters confidential and safe insights

25:15 Consultative coaching versus traditional coaching

27:50 Started with ICF competencies, moved to EMCC blending mentoring and coaching

29:32 Two-word takeaway tradition.




Connect with us here:

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Work with us:

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To become a professional coach supervisor with The Coaching Catalysts, head here: https://www.thecoachingcatalysts.com/supervisiondiploma



For ICF mentoring see here: https://bit.ly/catalystsmentorcoaching

Our roundtable discussions for internal coaches here:

https://www.thecoachingcatalysts.com/organisationalcoaches

Find out more about our supervision service here: http://bit.ly/coaching-collective

To book a call: https://tidycal.com/coachingcatalysts/explorationcall

FREE Supervision Experience for Coaches: Listening Partnerships, register here: https://bit.ly/supervisionexperience

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Sarah: https://www.linkedin.com/in/sarahbramallcoaching/

Rebecca: https://www.linkedin.com/in/danielrebecca/

And our Whatsapp here:

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About Ray Pifferrer:

Ray Pifferrer, PCC, M.Ed., is a credentialed/certified professional leadership coach who specializes in helping under-represented leaders spring into new leadership and social impact challenges. Ray brings a 30+ year deep and broad background in coaching leaders of multicultural and global teams to identify and build upon their unique leadership strengths and assets. Ray is based in Dublin, Ireland. He works with clients primarily in the Americas and the European Union





Connect with Ray:

Website: www.raycoach.com


Produced by winteraudio.co.uk




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About the Podcast

The Coaching Catalysts
Welcome to The Coaching Catalysts Podcast, the go-to place for coaches and professionals to elevate your coaching practice. Whether you’re just starting out as a coach, an experienced coach looking to deepen your skills, or you’re creating coaching cultures within your organisation - we've got you covered.

Co-hosts Sarah Bramall and Rebecca Daniel are highly experienced Accredited Coaches with thousands of hours of coaching experience, Coach Trainers for leading organisations and Coach Supervisors, supporting coaches via their supervision and coach development service and community.

As former teachers and leaders, with a combined thirty years’ experience in education, Sarah and Rebecca are uniquely positioned to support coaches in professional development and ethical practice, in a fast emerging industry.

With a wealth of experience, Sarah specialises in Leadership and Executive Coaching, Career coaching, confidence and Imposter Syndrome, and effective communication.

With a broad range of expertise, Rebecca’s coaching specialisms encompass leadership, neurodiversity, DEI (Diversity, Equity, and Inclusion), mindset, resilience, and communication.

Get ready to uplevel your practice, enhance your mindset, and amplify your skills with The Coaching Catalysts Podcast. Each episode is jam packed with relatable conversations, practical advice and honest anecdotes. Dive into insightful discussions, expert interviews, and real-life stories that serve as catalysts for your personal and professional development.

Follow or subscribe to embark on a transformative journey with The Coaching Catalysts and ignite the spark for coaching within you!

Head to https://www.thecoachingcatalysts.com/podcast to access your free guide to Elevate your Coaching Practice and check out what we have to offer.


Connect with us here:

Website: https://www.thecoachingcatalysts.com

Social Media:
https://www.facebook.com/thecoachingcatalysts
https://www.facebook.com/groups/thecoachingcatalystscommunity
https://www.instagram.com/thecoachingcatalysts_
https://www.linkedin.com/company/thecoachingcatalysts

Sarah: https://www.linkedin.com/in/sarahbramallcoaching/
Rebecca: https://www.linkedin.com/in/danielrebecca/

FREE Supervision Experience for Coaches: Listening Partnerships, register here: https://bit.ly/supervisionexperience

Find out more about our supervision service here: http://bit.ly/coaching-collective

For ICF mentoring see here: https://bit.ly/catalystsmentorcoaching

To book a call: https://tidycal.com/coachingcatalysts/explorationcall


About your host

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Rebecca Daniel

‘The Coaching Catalysts’ was founded by Sarah Bramall and Rebecca Daniel. As Qualified Coaches, accredited by the International Coaching Federation (ICF) and trainers for lead coach training organisations, Sarah and Rebecca are highly qualified and experienced coaches, coach supervisors and trainers.

With a combined thirty years’ teaching and leadership experience in the education sector, they create change through transformational coaching, supervision and training.

Sarah and Rebecca’s aligned passion for impact enables them to work with coaches and professionals to support them to excel personally and professionally, while developing their mindset and prioritising wellbeing in order to feel fulfilled in all aspects of their lives.